Franchising works by means of a licence between a franchisor and a franchisee, essentially allowing a person to sell the Franchisors products or services while providing them with an entire operating system for running the business, ongoing support and, of course, their brand.  In addition, some franchisors also provide development support, operating manuals, training, brand standards, quality control, a marketing strategy and business advisory support.   It’s no wonder franchising is a popular option for those with a desire to run their own business.  You are buying into an established business with a proven track record of success, so it goes without saying that the risk of the business failing is far lower than starting your own brand from scratch.  And it’s come a long way too.  The number of franchise options available has increased significantly in recent years as the model becomes more respected.   Surveys carried out in recent years by Franchise Business Review have found that over 85% of Franchisees asked enjoy operating their business and enjoy being part of the larger organisation.